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Marketing Coordinator

Makati City, Metro Manila · Marketing/Public Relations
We are seeking a highly motivated and experienced Marketing Coordinator to join our dynamic team. The Marketing Coordinator will play a key role in supporting our marketing efforts, including social media management, content creation, coordination of photoshoots, and supplier liaison. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and the ability to multitask effectively.

Key Responsibilities:
Social Media Management:
● Develop and maintain a comprehensive social media calendar across platforms
including Facebook, Instagram, Viber, Pinterest, and TikTok.
● Create engaging and compelling post copies tailored for each platform.
● Monitor social media channels, respond to comments, messages, and engage with the audience effectively.
● Assist in managing and maintaining our social media accounts to increase engagement and followers.
● Help create and schedule social media posts, including visuals and captions.
● Respond to customer inquiries and comments on social media platforms.
● Contribute ideas for engaging content, such as product descriptions, blog posts, and email newsletters.

Content Creation:
● Assist in copywriting for various marketing materials, ensuring consistency in brand messaging.

Photoshoot Coordination:
● Collaborate with photographers, models, and stylists to coordinate photoshoots,
ensuring all elements align with the brand's vision.

Supplier Coordination:
● Liaise with suppliers for offline marketing needs, ensuring timely delivery and
high-quality materials.

Paid Advertising:
● Manage paid advertising campaigns (meta) to maximize ROI and increase brand
visibility.

Data Analysis and Reporting:
● Assist in monitoring the performance of digital marketing initiatives.
● Analyze key metrics and prepare reports to assess campaign effectiveness.
● Help optimize website content and user journeys for improved user experience.
Market Research and Learning:
● Stay updated with digital marketing trends and tools, sharing insights with the team.
● Learn and grow within the role, gaining experience and knowledge in the field.
● Conduct market research to identify trends, customer preferences, and competitor
activities, providing valuable insights for strategic planning.
Events and Initiatives:
● Support the marketing team in organizing events, webinars, and online initiatives.

Requirements:
● Bachelor’s degree in Marketing, Business, or a related field.
● Proven experience in social media management, content creation, and coordination of marketing activities.
● Familiarity with paid advertising platforms, particularly meta advertising.
● Excellent written and verbal communication skills.
● Strong organizational and multitasking abilities.
● Detail-oriented with a creative mindset.
● Proficiency in Microsoft Office Suite and project management tools.
● Knowledge of website management and experience with e-commerce platforms is a plus.
● Ability to adapt to new technologies and stay updated with industry trends

Work Location: Rockwell Drive, Makati City

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