Research and analyze market trends, competitor offerings, demographics and other information that affects marketing strategies
Use research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy
Identify areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities
Support the marketing manager in overseeing the department's operations
Organize and attend marketing activities or events to raise brand awareness
Plan advertising and promotional campaigns for products or services on a variety of media (social, print, etc.)
Liaise with stakeholder and vendors to promote success of activities and enhance the company's presence
Job Requirements:
Degree in Marketing, Business Studies/Administration/Management or equivalent
At least two year’s working experience in the related field
Preferably Supervisor/5 years and up Experienced Employees specializing in Marketing/Business Development or equivalent
Proven work experience in the Marketing field
Excellent communication and people skills
Solid knowledge and understanding of market research techniques
Thorough knowledge of social media and web analytics